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Practice and Thought Leaders



Mr. Martin Reeves
Senior Partner & Managing Director (New York)
The Boston Consulting Group


Martin Reeves is a Senior Partner and Managing Director in BCG's New York office. Martin leads The Strategy Institute, BCG’s vehicle for exploring ideas from beyond the world of business, which have implications for strategy. Current research themes include strategy and sustainability, new bases of competitive advantage, trust strategy, and adaptive strategy and organization.

Martin joined BCG in London in 1989 and later moved to Tokyo, where he led the Japan health care practice for eight years and was responsible for BCG’s business with Western clients. He has led numerous strategy and transformation assignments for clients healthcare, industrial goods, consumer goods, financial services, high tech and consumer goods.

Before joining BCG, Martin worked for ICI, in Japan and the UK, in marketing and strategic planning. Martin holds a triple first class MA in natural sciences from Cambridge University and an MBA from Cranfield School of Management. He also studied Japanese at Osaka University of Foreign Studies and biophysics at the University of Tokyo.


Singapore is located 1 degree or 136.8km north of the equator. It has a total land area of 699 square kilometers and a population of about four million. Situated at the crossroads of East and West, Singapore is one of the busiest sea and airports in the world. Its strategic position has also made it a hub for trade, communications and tourism activities.

Singapore is known for its hot and humid weather, with little variation throughout the year. The average daytime temperature is 31ºC (88ºF), dropping to around 24ºC (75ºF) in the evenings. The monsoon season can bear down pretty heavily on our tropical weather from November onwards, so be prepared for rain on a daily basis during this period.

Singapore voltage is 220 – 240 volts AC, 50 cycles per second.

The currency used in Singapore is the Singapore dollar (S$). Money changing services can be found not only at the Singapore Changi Airport but also most shopping centres and hotels around the island. You can also access the automated teller machines (ATMs) located everywhere (even in the most obscure bits) in Singapore, that accept most of the main credit cards such as Visa, MasterCard and American Express.

Visa may be required for certain nationalities. Please visit www.ica.gov.sg to verify if you need to apply for a visa before entering into Singapore. The visa application form is available free of charge at all Singapore overseas mission. Should you require a invitation letter to support your visa letter, kindly write in to the Secretariat for your request. Please also note that visitors to Singapore must meet the following entry requirements:-